Don’t delete files, *obliterate* them. How #Google #Chrome inspires confidence with word choice.

Chrome was misbehaving, so I decided to purge the cache. I got the run-of-the-mill dialog you see above…But then it made me smile. I wasn’t merely going to delete my files. No, I was going to obliterate them.
Dude, that’s got to be like 3x-4x stronger than standard Delete and maybe 2x stronger than Secure Delete. Ain’t nobody gonna’ snoop my Chrome after this.
Design lessons learned
- break the monotony
- invite reflection
- make users smile
- bolster confidence with words and phases that slam-dunk the spirit of the scenario
Use creative diction to enhance user experiences

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